Wollaston Dental Practice — Brand Direction

Wollaston Dental Practice

Brand Direction — April 2026
Charcoal #333333
Deep Teal #193738
Brand Teal #3b7979
Mint #c5eeb3
Off White #f8f7f5
Deep TealNav, footer, dark sections
Brand TealButtons, links, highlights
MintBadges, tags, subtle accents
CharcoalBody text, secondary dark
Off WhitePage backgrounds, cards

1 Plus Jakarta Sans + Sen
Clean & contemporary · all sans-serif
New Patients Welcome
Dentist in
Stourbridge.
At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.
Find out more
New Patients Welcome
Dentist in
Stourbridge.
At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.
Find out more
Confident and modern without being showy. Plus Jakarta Sans is a slightly warmer grotesque that works well against the greige palette. Sen keeps the body text clean and readable. A solid all-rounder.
2 Libre Baskerville + Nunito
Warm & trustworthy · serif heading
New Patients Welcome
Dentist in Stourbridge.
At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.
Find out more
New Patients Welcome
Dentist in Stourbridge.
At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.
Find out more
A sturdy, readable serif paired with rounded, friendly body text. Grounded and approachable. Works well for a general or family-focused practice. The warmest and most broadly appealing of the three.
3 Sansation + Sen
Clean & friendly · all sans-serif
New Patients Welcome
Dentist in Stourbridge.
At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.
Find out more
New Patients Welcome
Dentist in Stourbridge.
At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.
Find out more
Sansation has a clean, slightly rounded character that sits between geometric and humanist sans. It's approachable without being bland, and works well at display sizes. Paired with Sen for body text, it feels friendly and professional without leaning too corporate.

Happy patient at Wollaston Dental Practice
New Patients Welcome

The smile you've
always wanted
starts here.

At Wollaston Dental Practice, we take pride in being a passionate and highly qualified team dedicated to providing the latest advancements in dentistry.

★★★★★ 4.6 on Google Reviews
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